相关论文

商业银行竞争战略效率模型分析,战略管理[CQVIP免费论文网]谈文范文,战略管理[CQVIP免费论文网]谈文如何写,战略管理[CQVIP免费论文网]谈文如何写大纲

时间: 2016-6-4 15:50:43    作者: 佚名    来源:中国论文    查看:

20世纪90年代以来,随着金融全球化和金融自由化的发展,商业银行竞争及获得竞争优势的路径都发生了深刻的变化。商业银行获得竞争优势开始更多地依赖竞争战略,竞争战略逐步成为商业银行竞争的导向力量,商业银行竞争战略效率问题开始逐渐走进理论研究的视野。现有文献尽管从环境、能力和资源等多个角度分析了组织获取竞...

20世纪90年代以来,随着金融全球化和金融自由化的发展,商业银行竞争及获得竞争优势的路径都发生了深刻的变化。商业银行获得竞争优势开始更多地依赖竞争战略,竞争战略逐步成为商业银行竞争的导向力量,商业银行竞争战略效率问题开始逐渐走进理论研究的视野。现有文献尽管从环境、能力和资源等多个角度分析了组织获取竞争优势的本源问题,但没有将环境、能力和资源等因素放在一个分析框架内动态地研究它们对组织竞争战略的影响。本文尝试了以商业银行产业为背景从绩效的视角研究组织竞争战略问题,并在界定竞争战略效率概念的基础上通过运用累积Logistic统计分析模型对调研数据的分析,得出了环境、能力和资源是竞争战略效率的三个决定因素的结论,进而对环境、能力和资源三个决定因素分别进行了独立分析和系统分析,并通过对前提和假设两个方面约束条件的规定构建了反映竞争战略效率生成过程的竞争战略效率模型。在对模型的深度研究中,分析了模型运行的主要效应、机制和障碍,设计了模型的评价指标体系,解释了模型指标的度量和评价方法,检验了模型的运行和评价过程。本文的结构包括绪论、相关理论研究进展、商业银行竞争状况分析、商业银行竞争战略效率决定因素、商业银行竞争战略效率模型、商业银行竞争战略效率模型实例验证及结论和展望等七部分内容。在绪论部分,主要介绍了选题的依据、研究的背景、研究的技术路线和有关概念的界定等内容;在相关理论研究进展部分,重点回顾并重新梳理了商业银行管理理论、战略管理理论和绩效管理理论的演进过程和最新发展;在商业银行竞争状况分析部分,通过对20世纪90年代以来全球商业银行竞争状况的基于波特“五力”模型的分析,归纳出了当代商业银行竞争的导向模式和战略特征,这部分是进一步探索商业银行竞争竞争战略效率决定因素问题的依据;在商业银行竞争战略效率决定因素部分,根据在问卷调查中提炼出的统计信息,借助于累积logistic统计分析模型,归纳出了环境、能力和资源三个竞争战略效率决定因素,本部分是构建商业银行竞争战略效率模型的分析平台和框架基础;在商业银行竞争战略效率模型部分,依据竞争战略效率环境、能力和资源三个要素决定的基本结论,通过对建模前提条件和假设条件的理论界定,构建了以环境、能力和资源三个要素为基点的商业银行竞争战略效率模型及其评价指标体系,并通过对模型运行机理的分析,给出了模型运行过程中的若干机制和效应,同时,对影响模型运行的主要障碍因素也进行了深入分析;在商业银行竞争战略效率模型实例验证部分,以CITYGROUP、HSBC HOLDINGS、MUZIHU和中国工商银行四家商业银行为样本,用实例验证了模型的有效性和可行性。本研究的结论主要包括三个方面。一是将在运行效率范畴中通常被视为外部因素的环境要素内化在竞争战略效率范畴之中,使其成为竞争战略效率决定系统中的一个内生变量,竞争战略效率范畴既反映了竞争战略制定的质量,也反映了竞争战略执行的效果;二是提出了核心能力生成于环境、能力和资源三要素系统作用的观点,认为核心能力不是能力要素中的核心元素,而是组织在竞争中环境、能力和资源三要素长期整合和交融的结果;三是以环境、能力和资源三个要素为基本框架,建立了反映竞争战略效率决定过程的逻辑模型。需要特别指出的是,根据2001年我国加入WTO的承诺,我国于2006年底已全面开放金融业,目前我国的商业银行已完全融入世界商业银行竞争的大潮之中。有鉴于此,本研究的结论和成果对我国商业银行参与到竞争战略导向下的全球商业银行竞争中去,并在竞争中成长和壮大起来将具有重要意义。
【关键词】 商业银行; 竞争战略; 竞争战略效率; 组合效率; 逻辑模型;
【Abstract】 Based on the hyper-competition in the competition of globle commercial banks in 1990s: the paper puts forward the determination model of competitive strategy efficiency which tries to slove the problems how to evaluate the quality of competitive strategy and its execution in commercial banks, after the problems are studyed about commercial banks that the model change of competitive orientation, some efficiencies of competition and determinative factors of competitive strategy efficiency.The profound change occurred in the competition and the route how to win competitive advantages of commercial banks in 1990s, with the development of the globalization and liberalization of finance. In the competition of commercial banks, the bottlenecks of technology were endlessly broken; the vallations of system were gradually demolished; the domestic markets were continually amalgamated into international market; the objects of competition were constantly extended from commercial banks to other financial institutions, even common enrerprises. In the impacts of above transform and competition, commercial banks are faced with both unprecedented chances and increasingly threatens. In the bakeground, commercial banks begin to more depend on competitive strategy in the course of winning competitive advantages, competitive strategy gradually becomes the orientation force of competition, the execution of competitive strategy is more attended by bankers, the problem of competitive strategy efficiency begins to gradually go forward position of the competition theory of commercial banks.The study on competitive strategy efficiency of commercial banks can be divided up into six segments: introduction, the theory development of correlative study, the present competitive state of commercial banks, the determinative factors of the competitive strategy efficiency of commercial banks, the determination model of competitive strategy efficiency of commercial banks and the empirical research of the determination model. In the segment of introduction, it is introduced that the accordance of the study, the background of the study, the technological route of the study and the definition of some concepts; In the segment of the theory development of correlative study, some theories are importantly introduced that the management theory of commercial banks baded on the theory of fund management, the theory of strategy management based on the theory of the core competence of enterprises and the theory of performance management based on the theory of strategic, worknet; In the segment of the present competitive state of commercial banks, the scan analysis and tendency forecast are carefully made to the competition of globle commercial banks based on the top 1000 in journal of the banker, in which, the analysis of the industry structure of commercial banks and the summing-up of the competitive features of commercial banks become the accordance to further explore the determinative factors of competitive strategy efficiency of commercial banks; In the segment of the determinative factors of the competitive strategy efficiency of commercial banks, the three determinative factors resource, competence and envimment are abstracted from a large number of effect factors on competitive strategy efficiency of commercial banks by the logstic model and questionnaire, which is the analysis platform and frame foundation to construct the determination model of competitive strategy efficiency of commercial banks; In the segment of the determination model of competitive strategy efficiency of commercial banks, the determination model and its index system are constructed according to the basic conclusion that competitive strategy efficiency depends on the compounding effociency of resource, competence and envimment three factors, through the definition of the presupposition and supposition, some mechanisms and effects are given through the analysis to the use mechanisms of the model, at the same time, the profound analysis is also done to the main obstacles of the model use, the analysis of the mechanisms is aim to give an "operation instruction" of the model "machine"; In the segment of the empirical research of the determination model, famous CITYGROUP, HSBC HOLDINGS, MUZIHU and INDUSTRIAL AND COMMERCIAL BANK OF CHINA four banks are chosen as the samples of the empirical research of the determination model, the defects and superiorities of the four banks are systematically analysed through the model, the outcomes of the empirical research basically reflect the competitive fact of the four banks, which provides the forceful evidences to the validity of the model.The study puts the factor of envimment usually as the external factor into the interior of the category of competitive strategy efficiency, which makes it an interior variable from an external variable in the system of competitive strategy efficiency, and commercial banks gain a tool of strategy management directing and standardizing the execution of competitive strategy through the use of the model, which ferther explicits the route, direction and measure of the competitive execution in commercial banks.It is specially pointed that our country has opened the industry of finance comprehensively in the end of 2006, according to the acceptance of offer given by taking part in WTO in 2001. Now, the industry of our commercial banks has overall merged into the tide of the competition of globle commercial banks. The important signifcance is provided with the conclusion and achievement of the study for our commercial banks to take part in the globle competition and to rapidly grow and strengthen.
【Key words】 Commercial Bank; Competitive Strategy; Competitive Strategy Efficentcy; Compounding Efficentcy; Logical Model;

 

参考文献:
[1] 赵洪磊,吴维库.  以平衡计分卡为基础的战略实施研究——如何跨越战略执行的鸿沟[J]. 商业研究. 2005(11)
[2] 李石凯.  汇丰控股“环球金融,地方智慧”发展战略剖析[J]. 金融与经济. 2005(01)
[3] 齐大庆.  战略执行与执行力[J]. 中国新时代. 2004(12)
[4] 吴金鹏,张谊浩.  银行理论及其分析范式的变迁——从金融中介的角度考察[J]. 求索. 2004(10)
[5] 范嘉.  世界1000家银行重排座次[J]. 银行家. 2004(09)
[6] 胡峰.  银行业信息技术资源外包策略探讨[J]. 现代经济探讨. 2004(07)
[7] 杨浣明.  企业战略的执行力[J]. 铁路计算机应用. 2004(07)
[8] 朱远彤.  信息技术在商业银行的应用:一个历史视角[J]. 上海金融. 2004(03)
[9] 郧会梅.  信息不对称与中国商业银行的地位[J]. 河北大学学报(哲学社会科学版). 2004(01)
[10] 金明.  企业绩效管理——连接战略与执行的桥梁[J]. 电子商务世界. 2003(12)

  


上一篇:基于信息技术的[CQVIP免费论文网]企业战略管理平台理[CQVIP免费论文网]谈研究,战略管理[CQVIP免费论文网]谈文范文,战略管理[CQVIP免费论文网]谈文如何写,战略管理[CQVIP免费论文网]谈文如何写大纲
下一篇:关于现代物流业成本管理与控制的[CQVIP免费论文网]研究,战略管理[CQVIP免费论文网]谈文如何写,战略管理[CQVIP免费论文网]谈文范文,战略管理[CQVIP免费论文网]谈文如何写大纲

网友评论

我来说两句

用户名:   验证码: 验证码,看不清楚?请点击刷新验证码